How To… Pass keywords from Google Adwords

When you send traffic from an Adwords campaign through a GoTryTHIS link, it is tracked in real-time, so you have immediate information on the ad’s performance. You can also track the keywords which result in clicks on your Adwords ads by passing the keywords through to GoTryTHIS as campaigns.

Adwords has a keyword “token”, which you can add into your link as follows:

Example Adwords destination link: “http://www.Example.com/gotrythislink-{keyword:nil}

More: Google Adwords keyword insertion documentation

Then the keywords will show up in the “Campaigns” tab for that link.

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