GoTryTHIS News and Techniques

I wrote this post yesterday and had not published it yet. Then today, conveniently for me, and very unfortunately for everyone using it, tr.im drove point 4 below home, big time. Check out what they say on their site!

You need to have a plan for monetization, not a hope that something will work out like so many of these link cloaking services. Even the market leader in free link shrinking services, bit.ly, does not have a strategy to make money in place yet, only plans and hopes!

Link shrinking/cloaking is a vital part of marketing. Before you choose a link shrinking service, ask yourself these questions:

1) Do the links with that service brand you or someone else? Every link you publish improves someone’s branding. Is it yours?

2) Do they have stats or not? Without stats, you have no idea what is working or not.

3) Are the stats open to the public? For instance, with bit.ly, your competitors can go in and see your stats for every link you publish.

4) How do they make money? Is the service a lost leader with the hopes to make money somehow, one day? What happens to your links if they fail to monetize them?

5) Are the links meaningful? Keywords in the link give people some idea of where the link goes, increasing trust.

6) Are the links working from your site? If the service goes under, do your links go with them?

GoTryTHIS brands your sites, has live stats, the stats are for your eyes only, it has a small monthly fee to keep the service up and new features coming, the links are custom and keyword rich, and they work from your own sites! If we ever do go out of business, the worst that happens is you stop paying, and we’ll give all the hosted users their own dashboard license so they keep full functionality.

End result? You cannot lose with GoTryTHIS.com! And it is made for marketers, so it does a lot more of what you need!

Get yourself a spot in GoTryTHIS 2 beta, while they are still available, and half price… if you are not one of the 400 or so people who already have made that brilliant decision.

When the first 750 are gone, we stop sales and start adding new features just for you, until we’re good and ready to launch.

Pass this important information on!

Update: Tr.im has been resurrected for now, but the point holds true.

Thank you,
John.

This entry was posted on Sunday, August 9th, 2009 at 8:30 pm. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.